coherent is a consulting agency that helps Corporations do business with Socially Responsible Entrepreneurs
by aligning corporations needs and Socially Responsible Entrepreneurs products and services helping them both be coherent with their actions.
We live in a world were it is becoming more relevant how our actions as individuals and corporations have consequences. As a result responsibility has stopped being a charity and has started to be part of regular business.
In Peru, on one hand there are entrepreneurs providing responsible products and services and on the other corporations who need guidance when accessing them, coherent arising as the facilitator.
The first approach was
to analyze how Socially Responsible Entrepreneurs operate in Peru, to dive-in into the ecosystem
Although there is an established ecosystem
entrepreneurs still have pains when balancing responsibility and profitability
The question then was…
The next step
involved investigating corporations and how they act upon social responsibility
coherent was born
to guide corporations to be honest with their customers, true with their ideals, authentic with their beliefs, and coherent with their actions while leveraging the growth of socially responsible entrepreneurs
By assessing, matching and reporting
the impact a deal has on the planet and the community corporations have the tools to act rightfully
Role: service designer, business designer, research lead, project owner, storyteller and video editor
Methodologies & Tools: Design Thinking, Agile, Canvas, Blueprint
Footage taken from youtube